The New York Times
September 13, 2012
Giant bioengineering companies like Monsanto and DuPont are spending millions of dollars to fight a California ballot initiative aimed at requiring the labeling of genetically modified foods. That surprises no one, least of all the proponents of the law, which if approved by voters would become the first of its kind in the nation.
But the companies behind some of the biggest organic brands in the country — Kashi, Cascadian Farm, Horizon Organic — also have joined the antilabeling effort, adding millions of dollars to defeat the initiative, known as Proposition 37.
Their opposition stands in sharp contrast to smaller, independent organic companies, which generally favor labeling products that contain genetically modified organisms, or G.M.O.’s. And it has raised a consumer reaction on social media that has led some of the organic brands to try to distance themselves from their corporate parents.